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Eva Ström

1. When do you feel at your most attractive?

Wearing something that follows the figure.

2. Do you notice women on the street? If so, what sort of women do you tend to notice or admire?

Women wearing colors. Women carrying their heads high,

3. What are some things you admire about how other women present themselves?

Being casual, laidback, natural, at ease

4. Was there a moment in your life when something “clicked” for you about fashion or dressing or make-up or hair? What? Why did it happen then, do you think?

Yes, in my late twenties.

5. What are some shopping rules you wouldn’t necessarily recommend to others but which you follow?

Being impulsive.

6. What are some rules about dressing you follow, but you wouldn't necessarily recommend to others?

This is a hard quuestion, bevause there are not any fixed rules.

7. What is the most transformative conversation you have ever had on the subject of fashion or style?

To cut my hair, and I regretted it.

8. Do you have a unified way of approaching your life, work, relationships, finances, chores, etc.? Please explain.

There are times of flow when everything comes to you. The clothes in the shops suit you, the people you meet are interesting, you have ideas, you get money. And there are times when the opposite is the rule.

9. Are there any clothing (or related) items that you have in multiple? Why do you think you keep buying this thing?

Yes, some basic black clothes, soft, simple.

10. Have you ever successfully given someone a present of jewelry or clothing that you continue to feel good about?

Yes, to my daughter, I always buy clothes that suits her well.

11. Is there any fashion trend you’ve refused to participate in and why? 

Leopard prints, awful.

12. Can you say a bit about how your mother’s body and style has been passed down to you, or not?

She was not so tall as me, and had smaller bust. I like to war her clothes though. I get compliments, when I do.

13. Have you stolen, borrowed or adapted any dressing ideas or actual items from friends or family?

Not really. But my daughter can wear my clothes and look even better than me.

14. Was there a point in your life when your style changed dramatically? What happened?

Yes, there have been times when I have fallen in live and lost weight, which improves your looks.

15. Is there anything political about the way you dress?

In the sixties and the seventies there were problems for me, for I love elegance. And it was a kind of poltical statement if you wore too stylish clothes,

16. Please describe your body.

It is good and female with waist, hips, and bust.

17. Please describe your mind.

It is creative.

18. Please describe your emotions.

They change, and I am close to them.

19. What are you wearing on your body and face, and how is your hair done, right at this moment?

I am wearing a cooton dress, grey with white flowers, wrap style, where you can see the figure.

20. In what way is this stuff important, if at all?

I love the texture of silk, linen, cotton. It is very important.

21. With whom do you talk about clothes?

My husband and my daughters, especially my youngest, she loves fashion,

22. How do institutions affect the way you dress?

They do not.

23. Do you think you have taste or style? Which one is more important? What do these words mean to you?

Yes, I think I have taste. I hope I have style. Style is more above taste, more prestigious to have. You need money to have style.

24. Do you remember the biggest waste of money you ever made on an item of clothing?

Hmmm, I bought a red two piece dress Chanel style. I had a long thai silk cloth and went to seamstress who made three dresses...all wonderfuk,

25. Are there any dressing tricks you’ve invented or learned that make you feel like you’re getting away with something?

No tricks. Just that it is easier when you are not overweight to find your clothes,

26. Do you have style in any areas of your life aside from fashion?

Yes, in art. As a writer,

27. Can you recall some times when you have dressed a particular way to calm yourself or gain a sense of control over a situation that scared you?

Not really, i don' t dress to control myself.

28. Would you say you “know what you like” in the area of fashion and clothing? If so, do you also know what you like in other areas of life, that is, are you generally good at discernment? Can you say where your discernment comes from, if you have it? Or if you don’t have it, why or why not?

Yes, I do.
Estetic judgement in literature by reading.
Training in every area.

29. Did your parents teach you things about clothing, care for your clothing, dressing or style? What lessons do you remember? Or did you just pick things up?

No they did not. I just picked up.

30. What sorts of things do you do, clothing or make-up or hair- wise, to feel sexy or alluring?

When you can see my femalw figure.

31. Many people say they want to feel “comfortable,” or that they admire people who seem “confident.” What do these words really mean to you?

Comfortable, when the clothes don't annoy or disturb you. Just makes you feel more yourself, at ease.

32. If dressing were the only thing you did, and you were considered an expert and asked to explain your style philosophy, what would you say?

Think about the situation.
Think about colors.
Think about simplicity.
Think about calmness.

33. What is really beautiful, for you, in general?

Something simple made with care.

34. What do you consider very ugly?

Animal prints.

35. Are you generally a good judge of whether what you buy will end up being worn? Have you figured out how to know in advance?


36. When you look at yourself before going out, and you are trying to see yourself from the outside, can you describe a bit about what this “other person” is like? What do they like, dislike, what sorts of judgments do they have? Is this “outer eye” based on someone you know or once knew?

The outer eye is based on myself and my husband

37. What is your process getting dressed in the morning? What are you considering?

What shall I do.

38. What are you trying to achieve when you dress?


39. What, for you, is the difference between dressing and dressing up?

Dressing up is to create a state of festivitas, contributing to the feast.

40. If you had to wear a “uniform” what would it look like?

Simple, japanese kimono.

41. What would you say is “you” and what would you say is “not you”?

Lots of jewelry in gold is not me,
Shocking pink is not me
Animal prints is not me
Extremely high heals is not me.

Simply cut things of good quality, in good materials, as linen, silk, wool, cotton.

42. What is your cultural background and how has that influenced how you dress?

Medical doctor and poet.
In the hospital we were dressed in white, and you started to long for colors.

43. Do you remember a time in your life when you dressed quite differently from how you do now? Can you describe it and what it was all about for you?

The young can dress in jeans and T-shirt and be beautiful.
The privilege of the young,

44. What sorts of things do you do, clothing, make-up or hair-wise, to feel professional?

I do not know, I work at home mostly.
For meetings I dress up, but keep it simple.

45. How do you conform to or rebel against the dress expectations at your workplace?

I have no workplace. I work at home,

46. Do you have a dress code, a school uniform, or a uniform that you wear for an extracurricular activity?

No dress code,

47. Are there ways in which you conform to or rebel against these uniforms?


48. Do you find it comforting or constraining to have a uniform?

No, since I have no one,

49. What is an archetypal outfit for you; one that you could have happily worn at any point in your life? What do you like about it?

A summer dress.

50. Do you ever wish you were a man or could dress like a man or had a man’s body? Was there ever a time in the past?

No, never. I am proud to be a woman, a mother of three,

51. If there was one country or culture or era that you had to live in, fashion-wise, what would it be?

In the 1800 th century.
In the twenties.

52. Do you consider yourself photogenic?

Not really.
Photogenic people have big traits.

53. When you see yourself in photographs, what do you think?

I think I look young.

54. Are there any figures from culture, past or present, whose style you admire or have drawn from?

Black people.
Japanese people.
French haute couture, like Chanel.
Lauren Bacall.

55. Have you ever had a dream that involved clothes?

Yes, to be able to buy Haute Couture, Givenchy, Valentono, Chanel.

56. What would be a difficult or uncomfortable look for you to try and achieve?

High heels.

57. If you were totally comfortable with your body, or your body was a bit closer to what you wish it was like, what would you wear?

I am all right.
I would buy more expensive clothes. I would like to shop in Paris,

58. Is there anyone that you are trying to attract or repel when you dress?

Of course.
I want to look beatiful.

59. Are there any dressing rules you’d want to convey to other women?

Keep it more simple.
Don't exaggerate.
Too much nakedness is not sexy.
Think of the lines.
If you are short, don't mess around with too many colirs and prints.

60. What do you think of perfume? Do you wear it?

No. Not really.

61. What are some things you need to do to your body or clothes in order to feel presentable?

To be clean if course.

62. How does makeup fit into all this for you?

Not too bright,

63. Is there a certain look you feel you’re expected to like that you have absolutely no interest in? What is it? Why aren’t you interested?


64. Can you describe in a basic way what you own, clothing and jewelry-wise?

I have three necklaces.
One is amber.
One is pearl.
One is african, black treepearls,

65. What is your favorite piece of clothing or jewelry that you own?

A red chanel two piece dress
A gucci style dress, red,green and black.

66. Tell us about something in your closet that you keep but never wear. What is it, why don’t you wear it, and why do you keep it?

Some clothes after my mother, memories of her,

67. Looking back at all your purchases over the past five to fifteen years, can you generalize about what sorts of things were the most valuable to buy?

The things I wear every day.

68. Is there an item of clothing that you once owned, but no longer own, and still think about or wish you had back? What was it, what happened to it, and why do you want it back?

Yes a long black and white cotton skirt.
It was worn out,

69. If you had to throw out all your clothes but keep one thing, what would you keep?

My weddingdress

70. Building up your wardrobe from nothing, what would you do differently this time?

I would go to a seamstress and have it sewn for me,

71. What’s the first “investment” item you bought? Do you still own or wear it?

Chanel, yes.

72. Was there ever an important or paradigm-shifting purchase in your life?

Not reaaly,

73. What item of clothing are you still (or have you forever been) on the hunt for?

Haute couture... In my dreams

74. What are your closet and drawers like? Do you keep things neat, etc?

I do.

75. Were you ever given a present of clothing or jewelry that especially touched you?

Yes, a pearl necklwce from my husband

76. Did you ever buy an article of clothing without giving it much thought, only to have it prove much more valuable as time went on? What was the item and what happened?

An aran knitting.

77. How and when do you shop for clothes?

I go to town, with my husband

78. Do you like to smell a certain way?

Fresh of course.. No heavy perfumes.. Fresh

79. How does how you dress play into your ambitions for yourself?

I want people to think I dress well.

80. How does money fit into all this?

It does, but I can find the things in a low budget shop tjat looks expensive,

81. Is there an article of clothing, a piece of make-up, or an accessory that you carry with you or wear every day?

My glasses.

82. Did anyone ever say anything to you that made you see yourself differently, on a physical and especially sartorial level?

You know the art of dressing.
Said to me buy an anonyme man in the-0streey

83. Do you remember the first time you were conscious of what you were wearing? Can you describe this moment and what it was about?

I was three years old.
I wore a very thin silk pink dress.
I remember the feeling of the soft cloth.
I remember feeling sexy.

What’s your birth date? 
Where were you born and where do you live now?

Born in Sweden, live in Sweden,

Say anything you like about your cultural/ethnic/economic background.

Upper middle class. White. Living in a house in a nice area. Not superrich but can afford to go abroad, and have a nice standard of life,

What kind of work do you do?

I write poetry, and reviews of literature. I was a medical doctor in the field of infectious diseases,

Are you single, married, do you have kids, etc.?

I am married since 47 years, we have three grown up children

Please say anything you like about yourself that might put this survey into some sort of context.

I enjoy life

How do you feel after filling out this survey?

I am almost exhausted


Born in Sweden,studied medicine, worked as a doctor, married with three children, I have written 14 books and translated Shakespeares sonnets into swedish,

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